Timeless Classic
Coastal Grandma
Linen, light & the sea.
About this aesthetic
Inspired by Nancy Meyers films — relaxed linen, washed whites, rattan, and the feeling of a Hamptons summer house. Comfortable but considered. Effortlessly chic.
The term 'Coastal Grandma' was coined by TikTok creator Lex Nicoleta in 2022. It draws on East Coast American resort wear — the sensibility of the Hamptons, Nantucket, and Cape Cod summers.
Source: The Cut, 'What Is Coastal Grandmother?', 2022Colour Palette
The signature Coastal Grandma colour story.
White
Sandy Beige
Navy stripe
Sea foam
Stone
Key Pieces
The wardrobe essentials that define the Coastal Grandma look.
✦ Wide-leg linen pants
✦ Striped Breton top
✦ Woven tote bag
✦ Espadrilles
✦ Loose linen blazer
✦ Simple straw hat
Shop the Look
Curated pieces from our catalogue.
Puma Men's Bmw Motorsport Street Sweat Shorts 11" Shorts
$55.99
Zulily
Puma Men's Bmw Motorsport Street Sweat Shorts 11" Shorts
$55.99
Zulily
Puma Men's Bmw Motorsport Street Sweat Shorts 11" Shorts
$52.99
Zulily
Puma Men's Bmw Motorsport Street Sweat Shorts 11" Shorts
$52.99
Zulily
Puma Men's Bmw Motorsport Street Sweat Shorts 11" Shorts
$55.99
Zulily
Puma Men's Bmw Motorsport Street Sweat Shorts 11" Shorts
$52.99
Zulily
Puma Men's Bmw Motorsport Street Sweat Shorts 11" Shorts
$55.99
Zulily
Puma Men's Bmw Motorsport Street Sweat Shorts 11" Shorts
$55.99
Zulily
Aelfric Eden V-Neck Pullover Hoodie in Pink, Women's at Urban Outfitters
Urban Outfitters
Aelfric Eden V-Neck Pullover Hoodie in Pink, Women's at Urban Outfitters
Urban Outfitters
Aelfric Eden V-Neck Pullover Hoodie in Pink, Women's at Urban Outfitters
Urban Outfitters
Aelfric Eden V-Neck Pullover Hoodie in Black, Women's at Urban Outfitters
Urban Outfitters
Aelfric Eden V-Neck Pullover Hoodie in Black, Women's at Urban Outfitters
Urban Outfitters
Aelfric Eden V-Neck Pullover Hoodie in Black, Women's at Urban Outfitters
Urban Outfitters
Aelfric Eden Studded Baggy Barrel Sweatpants in Grey, Women's at Urban Outfitters
Urban Outfitters
Aelfric Eden Studded Baggy Barrel Sweatpants in Grey, Women's at Urban Outfitters
Urban Outfitters
Aelfric Eden Studded Baggy Barrel Sweatpants in Grey, Women's at Urban Outfitters
Urban Outfitters
Aelfric Eden Star Graphic Cardigan in Grey at Urban Outfitters
Urban Outfitters
Aelfric Eden Script Graphic Sweater in Grey at Urban Outfitters
Urban Outfitters
Aelfric Eden Script Graphic Sweater in Grey at Urban Outfitters
Urban Outfitters
Aelfric Eden Script Graphic Sweater in Grey at Urban Outfitters
Urban Outfitters
Aelfric Eden Rhinestone Velour Wide-Leg Sweatpants in Grey, Women's at Urban Outfitters
Urban Outfitters
Aelfric Eden Rhinestone Velour Wide-Leg Sweatpants in Grey, Women's at Urban Outfitters
Urban Outfitters
Aelfric Eden Pleated Baggy Barrel Pants in Grey, Women's at Urban Outfitters
Urban Outfitters
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